Golf Lesson Landing Page

Project Overview

This landing page was designed to increase enrollment for a golf lesson program.

The first view highlights two key selling points—breaking 100 (a major milestone for amateur golfers) and a full money-back guarantee—to immediately capture the target audience's attention. The page was structured with a clear user journey, guiding visitors naturally through the service features, student achievements, and customer testimonials before leading them toward the call to action.

To communicate the value of the unlimited monthly lesson plan and professional coaching, authentic photos of actual instructors were incorporated throughout the page. A green color palette was selected to reflect the sport, while typography, contrast, and visual hierarchy were carefully optimized to ensure excellent readability for the target audience.

Client Requirements

・Design a landing page that converts visitors from a free trial lesson into paid enrollment.

・Use authentic photos to showcase the real atmosphere of the golf studio and build trust.

Target Audience

Male golfers in their 50s and 60s.

Objective

Increase registrations for the golf training studio.

Platform

Landing page for visitors arriving from social media (Desktop and Mobile versions)

Size

Desktop: 1200 px wide

Mobile: 750 px wide

Tools

Adobe Photoshop, WordPress, Elementor

Desktop Landing Page

Mobile Landing Page